Starting a business as a stay at home mum can be an excellent way to earn some extra income while taking care of your children. There are many benefits to running your own business, including the ability to set your own hours and work from home if you so choose. In order to be successful, you'll need to find products to sell and market your store effectively. This article will provide tips on how to do just that!

1. Why starting an online store can be a great idea for mums

There are many advantages to having your own business, including the ability to set your own hours. You'll also may be able to generate passive income and have more control over when you're working and when you're not. Plus, you'll be able to take advantage of some tax breaks and deductions.

2. The benefits of running your own online store

Being a mum can be an incredible  experience, but it does sometimes have challenges like  juggling work and childcare at the same time. Running an online business may allow you to work from home and set your own hours so that you can better manage your time.

‍

You'll also may be able to benefit from lower overhead costs when compared to other business models, such as having a physical store.

‍

Plus, you may be able to reach a much larger audience since customers can purchase from your business from anywhere in the world.

3. How to find products to sell in your store

As you start your eCommerce business, a vital step is to discover which products are in demand so you can sell them. You can learn about current market trends by reading industry reports, searching online directories, and talking to potential suppliers.

‍

You should also look for products that are in high demand or have a certain niche focus so that you can cater to the needs of your target audience. Additionally, it's important to research competitors' prices before determining your own pricing structure.

‍

Consider exploring a niche market that interests you. When you find a product that helps one person, it has the potential to help many others as well.

‍

Finding suppliers is also critical for business success, and you should aim to select reliable and trusted suppliers who provide high-quality products.

4. Setting up your shop and designing it for success

An online store isn't just about selling products - it's also about creating a positive user experience that will keep customers coming back. It's important to create a well-designed site with an attractive layout, easy navigation, and clear product descriptions.

‍

In order to create a successful business plan, it's also essential to decide how you will accept payments from customers. You can use online payment providers such as PayPal or Stripe, or you may opt for a more traditional method of accepting credit cards.

5. Adding products and making them look great on your site

Branding is key when it comes to running a business, and you should ensure that your products are presented in an attractive and eye-catching way. Use good quality product images and add detailed descriptions to each item so that customers have all the information they need.

‍

You can also use videos or lookbooks to showcase your products in action and show customers how they can use them.

6. Building an effective marketing strategy

Marketing is essential for business success, and there are several strategies you can use to promote your business. These include implementing SEO techniques (search engine optimisation), social media marketing, email campaigns, content creation, affiliate marketing, and paid advertising

‍

You should also focus on driving repeat business by providing exceptional customer service and offering discounts, coupons, or loyalty programs.

‍

In order to reach out to potential customers, you may want to consider joining business networks or attending industry events.

‍

Remember, to be consistent and focused in order to achieve business success. With a bit of hard work and determination, you can create a successful eCommerce business at home.

7. Making sales and fulfilling orders

Once you have established a business presence online, it's time to focus on making sales. To do this, you will need to create an effective sales process that involves setting up a payment gateway, processing orders, and fulfilling deliveries.

‍

In addition to providing excellent customer service and responding to queries quickly, you could also create an automated email marketing campaign to keep customers informed about your business and products.

‍

Finally, it's important to keep track of your business finances and ensure that you have the necessary paperwork in place for tax purposes.

8. Let's talk about drop shipping

There is a lot that goes into an online store business. There will be challenges in different aspects of the business such as business strategy, marketing, and operational management. A lot of hats to wear when you deliver the products, keep the customers happy, market your products and business, etc.

‍

If you're looking for an easy way to sell products online without having to worry about inventory, shipping, or customer service, then drop shipping may be the perfect business model for you. With drop shipping, you simply partner with a supplier who will ship products directly to your customers on your behalf. This eliminates the need for you to carry any inventory, and it can also be a cost-effective way to launch your business.

‍

To get started with drop shipping, you'll need to find a reliable supplier who offers a wide range of products and services. You can search for suppliers on websites like Alibaba, Global Sources, or EC21, or you can contact industry trade shows and expos to find reputable suppliers.

‍

Once you've found a supplier, you'll need to create an account with them and provide some basic information about your business. You'll also need to provide your supplier with the dimensions and specifications of the products you want to sell.

‍

Next, you'll need to create an online store and add product images and descriptions. You can use a shopping cart platform like Shopify or BigCommerce to get started. When a customer places an order, you'll simply need to forward the order information on to your supplier who will then ship the products directly to your customer.

‍

It's important to note that not all suppliers offer drop shipping services, so be sure to check with your supplier before signing up. Additionally, not all products are suitable for dropshipping, so be sure to research your product options carefully.

‍

If you're ready to start selling products online but don't want to deal with the hassles of inventory, shipping, and customer service, then drop shipping may be the perfect business model for you. To get started, find a reliable supplier who offers a wide range of products and services, create an online store, and start promoting your business!

Final word

Overall, business ideas for mums can be a great way to earn an income while also having the flexibility to manage your time and family life. With some research and dedication, you can build a successful business that provides you with financial freedom. Stay empowered and mumbitious!

‍

The information contained on this website is general in nature and does not take into account your personal situation. Where appropriate you may need to seek appropriate professional advice for your situation.

‍